The first ever edition of the Betway Ball Camp was held on the 15 October 2020 at Teiman. Targeting female sports coaches and professionals from various sports disciplines, the event was organized by the Ghana’s leading online sports betting company, Betway, as part of its efforts to promote sports development in Ghana.
The seminar had thought leaders in the various disciplines take participants through sessions on the business of sports and opportunities, how to use social media to build global brands, professionalism and team discipline, and leadership and management. The facilitators included Mercy Tagoe (Head Coach of Black Queens), Eva Otchere, Juliet Bawuah, Roselyn Amoh and Laura Lake.
The initiative is just one of the many interventions carried out by Betway to help develop sports in Ghana. The Betway Ball Camp was organised with aim of bringing women in sports together to share experiences and discuss the business opportunities within their various disciplines.
Also present at the event was Betway 12th Man participant, Abass Hamdiya, who shared her experiences and learnings from the programme with participants of the Betway Ball Camp.
Kwabena Oppong-Nkrumah, Country Manager – Marketing, commenting on the event, indicated that the brand was happy to offer support to female coaches and professionals in the form of capacity building.
“We are happy to support these coaches and sports professionals as they prepare for the new sports season. For the first time, the sports fraternity is seeing female sports professionals from the various disciplines come together to share experiences and acquire knowledge through this project,” he said.
Since its inception, Betway has shown an unwavering commitment to the development of sports in Ghana through its talent search initiative, thought leadership seminars, club sponsorships and donations to sports teams.